This feature isn't available to everyone right now.
What You Need to Know as a Marketer?
Facebook Live Broadcasting On Your Timeline
After writing a description and sharing with preferred audience, they can launch the live stream. During the broadcast, they are able to see the number of live viewers, names of friends tuning in and a stream of comments in real-time. After the broadcast ends, videos are saved on users’ Timelines.
To start facebook live broadcast:
Your broadcast can be no longer than 30 minutes. When you end your broadcast, it'll stay on your Timeline or Page like any other video.
Note: You can block viewers during a live broadcast by tapping the profile picture next to a viewer's comment and then tapping Block. You can unblock someone that you've previously blocked.
The LIVE BROADCAST feature is much exciting for brands and Businesses for Social Media Management & Marketing, there are numerous ways Businesses could use it to communicate to the users through social Channel.
During your broadcast, you’ll see the number of live viewers, the names of friends who are watching and a real-time stream of comments. Your broadcast can be no longer than 30 minutes. When you end your broadcast, it’ll stay on your Timeline like any other video.
FACEBOOK GO LIVE ALTERNATIVE BROADCASTING:
The application which is compatible with Windows, IOS (Apple), Android and Linux platforms, generates a live broadcast on the homepage of the subscriber or fanpage he manages.
You only need to install the app, configure your credentials, choose where and how the video should be posted, press the start button and you're done. It will warn you if your connection is not good and teach you how to adjust the transmission quality. It will also show how many people are watching you, all "likes" and "comments" and, of course, you can respond to them in real time.
Developed with live streaming technology and a platform fully supported by "cloud computing," the tool has a large range of applications for individuals and businesses, with the possibility of generating content through a single smartphone.
Facebook founder and CEO Mark Zuckerberg speaks in Germany 2016:
Facebook Live: Site adds huge new update to feature that lets people stream in their timeline
Facebook has added a whole host of new features to its live broadcasting tool, which lets anyone post streams of themselves to their timeline.
The company launched Facebook Live last year, as the hype around streaming apps took hold, initially giving it to public figures. It has been rolling out to the public since, with everyone in the US now able to use it.
Facebook now hopes that other users will be able to go live within Facebook groups and events, and has released a whole set of features and other ways of joining in with live events.
The new Live features brings filters to its videos, which lets people turn their broadcast black and white or add other tints. The site will also “add the ability to draw or doodle on your video while live”.